Identity and branding

Logos are key visual symbolic marks for organisations, and key components of identity and branding systems. A logo should be distinctive, symbolically compelling, and versatile enough to work effectively across a wide range of applications.

A well-designed logo can be deceptively simple in appearance, but if done right can greatly enhance your organisation’s identity and presence.

However, a logo does not stand alone, and should be thought about and developed within a strategic framework that aligns with your organisation’s mission, character, and communication requirements – referred to more holistically as branding.

Branding involves understanding your audience and developing targetted responses across communications, marketing, and other touchpoints.

Ultimately, a strategic, well-designed approach to identity and branding is an investment that will not only support your organisational goals, but will save you money in the long run.

We have a wealth of experience strategising and developing logos and identity systems, as well as organisational branding.

We can help you with:

• name creation

• logo design

• identity and brand audits

• brand strategy

• brand development

• identity and brand guidelines.

Contact us for a complimentary consultation meeting to discuss your project.